Facebook Custom Tabs
You have your business on Facebook, but are you doing everything you can? Did you know you can add additional pages beyond the standard: wall, info and photos?
Add These Pages to Facebook
- Deals and Specials
- Upcoming Events
- Video Podcasts
- Even Your Twitter Feed
Custom Landing Page
A Facebook page is like a free mini website, so think of the landing page as the home page. It’s your opportunity to catch the visitor’s attention in four seconds or less with your unique selling proposition—what you do, why that matters, and who should care. Using photos, creative images, or videos are effective ways to do this. And people especially love stories that resonate with them.
Make it actionable. The beauty of a landing page is you can make it dynamic like your website. You should have a hyperlink to your website—and without overcomplicating the page—you can also showcase your key social media links.
Make it competitive. Who doesn’t like a good deal, special offer, or a fun competition? These sorts of activities work well to create buzz and engagement, while enticing visitors to click that “like” button.